YouTube Rank Tracker Tool

Monitor YouTube video positions using the YouTube Rank Tracker Tool. See how your videos or competitors rank and improve SEO to get more views.

The Video Rank Tracking tool is an essential resource for marketers seeking to monitor the performance of their Video SEO efforts. It enables users to track how their own videos—or those of competitors—rank in search results. Gain valuable insights not only into your video’s position but also keyword search volumes and projected view counts.

What Are YouTube Rankings?

YouTube rankings show a video’s position within YouTube’s search results. As the world’s second-largest search engine, YouTube is predominantly used for search-based discovery. Users explore a vast range of topics daily, making the search results page a competitive arena for marketers striving to secure top positions.

Notably, YouTube videos can also appear in Google search results and Google Video search, although the visibility varies depending on the query.

For example, a search for “best football player” on YouTube returns a top-ranked video from FootballSaga channel—posted 9 months ago:

This emphasizes one of YouTube’s major advantages: video longevity. Unlike other social platforms where content quickly fades, YouTube videos can remain relevant for years. Even the third result in that search was published eight years ago. However, when running the same query on Google Video search, that #1 YouTube video may appear much lower—say, in the #56 spot:

This discrepancy occurs because YouTube and Google use different ranking algorithms. YouTube’s algorithm focuses solely on its own content, while Google’s aims to deliver the best video results regardless of source, including embedded videos from sites like Vimeo or custom players.

Why Track Your YouTube Rankings?

Research shows that over 25% of users click on the first search result, while click-through rates drop sharply beyond the top few spots. Climbing even a few positions in the rankings can dramatically increase a video’s exposure.

The most important reason to track your rankings is this: ranking positions are fluid. A video’s placement today may be different tomorrow, next week, or next month. Algorithms continually evolve, affecting which videos surface in search. Your position is a key driver of your video’s success—being near the top of page one can result in thousands of views (depending on the keyword).

What Does the Rank Tracker Tool Do?

The YouTube Rank Tracker is your tool to keep watch on the search rank of any video—be it yours or of a competitor. For example, video by FootballSaga Top 10 Best Football Players of All Time.

While the video has low engagement and viewership, you can track its performance by entering the video’s URL and a target keyword—such as “best football player”—into the tool.

The resulting data shows:

• Search Position: The video ranks at position #1, placing it on page 1 (since each YouTube search result page loads 20 videos). At this position, the video rely on organic discovery for the term “best football player”.

How Does Video SEO Work?

And What Factors Influence Rankings?

Video SEO (Search Engine Optimization) follows many of the same principles as traditional SEO for Google but is adapted for video platforms. The objective is to enhance your video content to achieve higher placement in search results. Important ranking factors include:

1. Keywords

Search is primarily driven by keywords. Ensure your target keywords are clearly included in the following areas:

• The Video Title
• The Video Description

Use tools like a Video Description Generator to craft compelling, keyword-rich descriptions. YouTube permits of up to 5,000 characters descriptions —make the most of this space.

2. Metadata

Metadata refers to:

• Video Tags (added invisibly in YouTube Studio)
• Hashtags (shown above the title; a maximum of three are visible)

Both help YouTube’s algorithm understand the content and context of your video.

3. Search Intent

Search engines aim to match content with user intent, but YouTube and Google use different signals:

• Google evaluates page experience (e.g., bounce rate, time on site)
• YouTube focuses on watch time and viewer engagement

Highly ranked videos tend to retain viewers, even if they’re not the most keyword-optimized.

Tracking YouTube video rankings is crucial for understanding performance and guiding SEO efforts. The YouTube rank tracker automates this process, offering reliable data and saving time. By pairing this tool with smart optimization—targeting the right keywords, using metadata strategically, and aligning with user intent—you significantly boost your chances of getting your video in front of the right audience.